RedMedia’s objectives are to help increase sales of clients and to lower and prevent customer attrition through conducting relationship marketing. It will also help the companies know the values of both the products and customers by applying the technology marketing discipline. We implement and manage various data gathering activities such as fax and email blast, blogs, online registration, event info-website, telemarketing and database management through the following services and objectives:

Relationship and Direct Marketing

Our philosophy is to develop Direct Marketing programs that will engage in message delivery, educate the potential customer on the product or service, sell and develop a two-way communication process with your customers. Our business objective is to maximize profitability and value from your most loyal customers.

Whether attracting new customers or creating a relationship with current customers, our focus is on response rates, profitability, customer retention and results. Our services include database marketing, direct advertising, loyalty programs and channel sales programs.

Lead Generation and Database Management

Marketing programs generate inquiries from potential customers such as requests for a product demonstration and requests for more information or a product catalogue.

We will help you and respond to your leads rapidly and as cost efficient as possible. We will also help you generate reports about product or service inquiries, which Direct Marketing Program is more effective and an update of your current Customer Database.

Channel Sales, Alliances and Partner Relationship

Marketing programs that drive sales through direct and indirect channels. We can generate an Integrated Marketing Campaign that will build the channel. We can also create partner-specific programs and services, sales collaterals, and joint marketing programs to build healthy alliances and partnerships.

Technology Support for Events

Information is esential to keep track of event attendees. We can supply information gathering facility like on-site and online registration. We aim to drive and monitor traffic by integrating customer tracking tools, promotions, events, presentations and demos. We can also facilitate customer and product survey through the data we can collect during the event and provide you with numerical and graphical report and analysis.

Media Relations Development

We provide targeted editorial outreach, press release writing, article placement and ghost writing using traditional and new media.

Buzz Marketing/Alternative Media

A lot of companies in the U.S. have slashed their total advertising budget. Many have proven that it is now time to realize the business model is more viable when effective new marketing strategy is implemented. According to American Academy of Advertising, only 8% of pay full attention to TV advertising. Buzz Marketing and Alternative Media is already sweeping away the traditional advertising. The major factors, however, are the changing media habits of consumers due to the presence of the technology, Internet, and their behaviors. RedMedia introduces this type of service to help companies to try an effective theraphy to strengthen the experience of consumers to products using buzz marketing and alternative ideas.

Internet Marketing

Optimize your products or events by entrusting us the design and development of new media application such as website and other digital media infrastructure. Internet is the most powerful medium in the information age. It is important to convey your product information across specific related websites, search engines and links.