Redmedia Solutions, Inc. (www.redmediacrm.com),a digital brand and relationship marketing company is proud to announce its completion of another Social Media project, “Believe”, the 2008 Smart PBA Philippine Cup Champions – the Sta. Lucia Realtors (www.staluciarealtors.com.). Sta. Lucia Realtors is a professional basketball team currently playing in the Philippine Basketball Association (PBA) owned and managed by Philippine Real Estate Industry leader, Sta. Lucia Realty.

The Sta. Lucia Realtors team website has an amazing array of Social Media features that allows user-generated content and information sharing. Technologies such as blogs, RSS, social networking, AJAX, player photo galleries were employed in building the website. Fans of the Sta. Lucia Realtors can post comments and their views about the team and their favorite player while connecting with other fans alike.

According to Redmedia Managing Partner, Michael Abasolo that “like our other Social Media projects, the main thing about the site is to build a venue were Sta. Lucia Realtors fans can relate and share their common passions about their favorite team, player, and especially, basketball”. “It’s an honor for us to build such a site for PBA Champs like the Realtors”, he continued.

Abasolo added that, “one of the fundamental highlights of our Social Media projects is sharing information, because, ultimately, sharing is good. Businesses, whether large or SME, should learn from this experience and harness the power of the Internet to communicate and interact with their customers. We firmly believe that this site is a step towards the right direction”.

The Sta. Lucia Realtors distinctive photo gallery and site design was made possible thru Redmedia’s fusion of creative people such as award winning photographer, Jorem Catilo, and controversial Internet sports reporter, Josef Ramos.